Areas of Expertise
➤ Business Plan
➤ Business Structure
➤ Cash Flow
➤ Financial Literacy
➤ Intellectual Property
➤ Legal
➤ Management & Operations
➤ Strategy Development
➤ Work/Life Balance
Founder-Level
Build the Business Beneath the Vision
Who This Is For:
Early-stage and growing entrepreneurs who are builders at heart. Visionaries who don’t just have ideas, but feel called to bring something into the world and are now responsible for shaping its identity, structure, and future.
This program is designed for founders who are:
• Defining or refining their core business identity
• Moving from idea to execution (or from scrappy to scalable)
• Ready to build a real foundation, not just chase momentum
What You’ll Work On:
Strategic Foundation
• Vision, Mission, and Values
• Founder clarity and leadership positioning
• Goal setting with measurable milestones
Offer & Business Development
• Product or service development
• Clarifying your value proposition
• Creating a practical, founder-ready business plan
Financial Readiness
• Understanding break-even points
• Profit and loss basics
• Financial projections and revenue planning
• Preparing your business for sustainability and growth
Marketing & Sales
• Defining your target market
• Messaging that resonates with real buyers
• Marketing strategies aligned with your capacity and goals
• Understanding the sales process and what drives customer decisions
Operations & Structure
• Legal considerations (high-level, founder-focused)
• Organizational structure
• Building systems that support growth, not burnout
Coaching & Support
Weekly Group Training & Strategy Sessions
Learn alongside other founders while benefiting from shared insight, perspective, and accountability.
Individual Coaching (2× per month)
Two 30-minute private sessions each month focused entirely on your business, your challenges, and your decisions.
Your Investment
$1,200 total for the full 3-month program
Designed to give you clarity, structure, and forward momentum without overwhelming your cash flow.
Entrepreneur-Level
Scale with Intention. Build with Impact.
Who This Is For:
Entrepreneurs with a broad, opportunity-driven mindset.
You are comfortable taking calculated risks across multiple ventures and are now focused on scaling for market impact, revenue growth, and long-term sustainability.
This program is designed for entrepreneurs who are:
• Actively running one or more businesses
• Seeking significant growth, not just incremental improvement
• Ready to sharpen strategy, increase revenue, and attract capital
• Looking for high-level guidance without hand-holding
What You’ll Work On:
Strategic Growth & Scale
• Identifying what’s holding your business back
• Scaling operations, offers, and revenue streams
• Building businesses that support your life, not consume it
Revenue & Leverage
• Clarifying growth levers that actually move the needle
• Designing revenue models that are sustainable and expandable
• Transitioning from hustle to strategy
Differentiation & Positioning
• Defining your “secret sauce”
• Strengthening market positioning
• Standing out in crowded or competitive spaces
Funding & Expansion
• Understanding pathways to funding and investment
• Preparing your business to be fundable
• Strategic conversations around growth capital
Coaching & Support
Private Coaching (2× per month)
Two 60-minute, one-on-one sessions each month. Fully customized to your business, your goals, and your current challenges.
Weekly Cohort Trainings & Strategy Sessions
High-level discussions, frameworks, and shared learning with other growth-focused entrepreneurs.
Subject Matter Experts
Guest experts addressing critical topics such as:
Social media and brand visibility
Personal finance for entrepreneurs
Other relevant growth and leadership areas
Ongoing Access & Support
Direct access to the Entrepreneur Doula Coach via email throughout the month for guidance, clarity, and strategic input between sessions.
Included Resource
8 Key Steps for Building a Successful Business by Sarita L. Evans A practical framework to support your growth journey.
Your Investment
$6,000 total for the full 5-month program
An immersive, high-touch program designed for entrepreneurs ready to accelerate growth, refine strategy, and expand their impact.
Executive-Level
Scale with Intention. Build with Impact.
Who This Is For:
Executives leading established organizations or complex operations. You are responsible for strategic execution, scaling teams, and ensuring the long-term health of the business. You don’t just run the company. You steer it through growth, change, and complexity.
This program is designed for leaders who are:
• Operating in an executive or senior leadership capacity
• Managing teams, systems, and long-term strategy
• Balancing growth with sustainability and values
• Navigating the unique realities faced by leaders and executives.
What You’ll Work On:
Executive Strategy & Stewardship
• High-level strategic execution and decision-making
• Leading through complexity, growth, and transition
• Building organizations designed to last
Values-Based Leadership
• Leading teams aligned with your values
• Creating cultures of trust, accountability, and performance
• Making decisions that honor both people and profit
Leadership Realities & Identity
• Addressing the distinct challenges faced by women leaders
• Navigating race, gender, visibility, and authority in executive roles
• Leading with clarity, confidence, and grounded power
Longevity & Sustainability
• Preventing burnout at the top
• Designing leadership rhythms that support long-term effectiveness
• Sustaining yourself as much as the organization
Coaching & Support
Weekly Private Executive Coaching
One-on-one sessions focused on strategy, leadership decisions, team dynamics, and executive presence.
Executive Cohort Meetings (2× per month)
Facilitated conversations and trainings with other Black and brown women executives navigating leadership at scale.
Peer Network & Community
Curated networking with leaders who understand the complexity and weight of executive responsibility.
Ongoing Access & Support
Direct access to the Entrepreneur Doula throughout the month via email for real-time guidance and reflection.
Included Resource
8 Key Steps for Building a Successful Business by Sarita L. Evans A practical framework to support your growth journey.
Your Investment
TBD 4-month commitment required
Pricing reflects the depth, access, and executive-level support provided and will be aligned with the scope and structure of engagement.
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